Oky App is a web & Smartphone application for sending pre-paid coupons to your beloved ones from the USA to Latin America.
A big challenge for the company is to clearly communicate the service that their product provides to potential clients. Therefore, before designing the website the first step was to fully understand their app myself. I analysed their content, studied the app, and spotted their communication flaws.
The second challenge was to create a technological look and feel while conveying emotional closeness to the user. I created the website architecture and the graphic content.
The result is a neat multi-device website that has solved the company’s challenge of communicating their product’s value to their users.